Sally Abrahms

Writer - Blogger - Author

Sally AbrahmsI am passionate about the issues of baby boomers and aging I write about—and know about first hand. I'm a professional in the field focusing on boomer and senior housing/living, 50+ caregiving, intergenerational initiatives and technology.

I am also a mother of adult children, a wife to a fellow boomer, a grandmother to four grandsons and a mother-in-law. I have been a long-distance caregiver to elderly parents and in-laws. I even had two beloved dogs who made it into their nineties.

I am an award-winning journalist and nationally recognized expert on baby boomers and seniors. I have published in TIME, Newsweek, AARP, The New York Times, The Wall Street Journal, ForbesUSA Today, The Washington Post, PBS Next Avenue  and The Los Angeles Times, among others.

I am also a Senior Fellow in Social Innovation at Babson College where I mentor and speak with students who want to be entrepreneurs in the 50+ demographic.

Recently, I took part in an Age Boom Academy fellowship through the Columbia Journalism School, the Columbia University School of Public Health and Columbia Aging Center. The topic: America’s housing crisis.

I've been enriched by other fellowships in the field of aging, too, one from the New York Times Foundation (Age Boom Academy again!) and the MetLife Foundation.

I have been interviewed by the CNN, The Wall Street Journal, and seniorhousingforum.com, and quoted in The Wall Street Journal's MarketWatch, msn news, Psychology Today, The Boston Globe, PBS's Next Avenue, U.S. News & World Report and Money Magazine.

I have spoken at the national AARP conference, Harvard Business School, Babson College, Aging2.0 and the annual What's Next Business Summit.

I have written two books, one reviewed in The New York Times with a national book tour. My other book credits include a section in 80 Things to Do When You Turn 80 and several chapters in AARP’s Where We Live: Communities for All Ages.

I am the winner of a min Award for a national magazine story as well as a National Mature Media Award. A segment I co-produced for ABC’s “20/20” was nominated for an Emmy Award.

More recently, I received the Community Service Award from the Brookline Community Aging Network in my hometown of Brookline, Massachusetts, “for outstanding reporting on issues of aging, caregiving, housing and baby boomers.”

I have served on the board of the national writers’ organization American Society for Journalists and Authors (ASJA) and currently work on its Writer’s Emergency Assistance Fund (WEAF), membership and the DEI committee.

Factoid: In more than 45 years of writing, I have never missed a deadline.

In my spare time, I love to play bridge and pickleball (I know!). If I get another dog, I will return to pet therapy at my local nursing home. Aging is my life!